General Hockey

Sidney Crosby Leads Olympic Athletes in Online Buzz


Sidney Crosby

Though today was sort of chewed up by my transition over to my new digs here at From the Point, an interesting press release showed up in my inbox. It seems that Canadian Olympic hero and Pittsburgh Penguins captain Sidney Crosby has been named the most buzz-worthy Olympic athlete following the Vancouver games.

If Crosby hadn’t clinched this title prior to last Sunday, he certainly did so after notching one of the biggest goals of his still young career. His overtime tally clinched a gold medal for his team and solidified his spot in Canadian hockey history.

Here is the release…


Sidney Crosby didn’t just score the dramatic overtime goal that won an Olympic gold medal for Team Canada; he also led all Olympic athletes in online buzz.

AdWeek reports in its current online edition (available at that Crosby led 2010 Winter Olympians in a measurement of fans’ online interest.

According to the report, Network Insights measured “the level of online chatter about some of the Olympic competitors (using a formula that took into account how well posts were read as well as the sheer number of them).” Crosby emerged the winner in all three time periods measured.

From Feb. 8-15, Crosby led the way, followed by Apolo Anton Ohno, Bode Miller, Lindsey Vonn, Shaun White and Hannah Teter.

From Feb. 15-21, the order was Crosby, White, Evgeni Plushenko, Vonn and Johnny Weir.

In the final period from Feb. 12-28, the rankings were Crosby, Miller, Joannie Rochette, Ohno and Vonn.


About Brian Metzer

Profile photo of Brian Metzer

Born and raised in Pittsburgh, Pennsylvania, Brian Metzer has been covering the Pittsburgh Penguins and National Hockey League since 2004. He is the host of Penguins Live Weekly, a show that airs Saturday mornings on 105.9 the X and iHeart Radio. He serves as the Pittsburgh Penguins correspondent for NHL Network Radio on SiriusXM, and is the NHL and Penguins correspondent for the Beaver County Times. Metzer is also a contributing writer for and is the primary contributor for this site


  1. Evan

    March 6, 2010 at 2:00 am

    Hey Brian… Good luck with the new site! I like what I see so far. I have always read your stuff in the past, and will continue to do so.

  2. Walshy

    March 6, 2010 at 6:09 am


    The biggest thing from the Olympics is you launching your sight. I dont care what anyone says about Mr Crosby and his ‘Golden Goal’ (as good as it was by the way from an impartial Australian), this is the best thing since sliced bread. You will bring honest hockey news to those who need it and Pens news to those to crave it!!!!

    GO METZZZ!!!

  3. Ronny Joshua

    March 17, 2010 at 12:31 pm

    I’ve always enjoyed watching Sidney play. I was searching for information on Sidney Crosby and ended up on this blog. I’ve found this post caught my attention. I’ll go and take a look around the rest of your website. Thanks!

  4. Profile photo of Brian Metzer

    Brian Metzer

    March 17, 2010 at 1:16 pm

    Thanks Ronny, hope you enjoy what you see and decide to hang around!